Emma Reynolds tells us about the bold moves taken by these industry leaders by taking sustainable steps in the fight against plastic | Nature and Environmental
Photo by Alex Loup
Two of the world’s largest plastic bottle manufacturers, Coca-Cola and Pepsi, have decided to commit to a better, more sustainable future.
Both of the companies have chosen to increase their commitment to recycling materials they use, and to encourage their customers to do the same. They are trying to incorporate more recycled plastics into their bottles, and therefore create a more sustainable manufacturing process.
The companies were formerly members of the Plastics Industry Association. A company that practises plastics lobbying, which encourages the use of plastic, and offers careers in plastic manufacturing. They seek to make plastic bans illegal in America, a goal which hindered Coca-Cola and Pepsi’s plans for supporting more sustainable practices. For this reason, both companies have withdrawn from the organisation.
Greenpeace were a large part of the reason why the companies chose to leave the Plastics Industry Association as they denounced the scientific logic behind the organisation’s supposedly sustainable practices.